Name: KITE Design Research GmbH
Price range: $

Introduction

Developing innovative healthcare products and services demands tailored research insights to guide our clients and us through critical decision-making in the development process. Our approach is holistic, integrating multiple perspectives to address each unique challenge:

1. Healthcare Professionals: We tap into the expertise of doctors and health workers to ensure practical applicability and clinical relevance.

2. Patient-Centric Focus: We prioritize the patient experience, ensuring their needs and preferences are at the forefront of design considerations.

3. Societal Impact: We evaluate how products and processes influence individual health outcomes and broader societal well-being.

4. Market Dynamics: We analyze market trends, competitive landscapes, and economic factors to ensure commercial viability.

5. Future-Proofing: We employ foresight methodologies and sustainability principles to create solutions that stand the test of time.

Our mission is to craft UX solutions for health products and services that meet current needs and anticipate future challenges.

Core values guide our work:

• We champion a solidary, inclusive society

• We prioritize environmental protection

• We safeguard the rights of future generations

In our Health UX domain, we actively promote:

• Workplace equality

• Inclusive interface design

• Sustainable development of health technologies

By interweaving these values with cutting-edge UX design, we're not just creating products – we're shaping a more equitable, sustainable future for healthcare.

Selected Projects

We bring our expertise in designing user experiences for healthcare products and services, particularly in collaboration with technology companies, both in the concrete implementation of solutions and in research.

We focus on the user experience. This applies to product development in radiology as well as to playful approaches of AI-supported health applications. Our experience ranges from digital health services and state-of-the-art medical technology products to sustainable future studies in the healthcare sector.

1/4

Project
User Experience for Medical Technology
Open
We are collaborating with Siemens Healthineers AG to refine radiological approaches in computed tomography and interventional radiology. Through in-depth studies, interviews, observations and data analysis, we focus on improving both diagnostic and interventional procedures as well as the overall patient experience in these medical fields.
Topics: Medical Technology, Hygiene, Security, and Health
Key Actors: Radiologists, Cardiologists, and Techs
Outputs: Concept and Product Vision
Client: Siemens Healthineers
Timespan: April 2021 – September 2024
User Experience for Medical Technology
Project
Process Analyses in Hospitals
Open
Through holistic process analyses in hospitals, especially in the cardiology sector, KITE identifies usage needs and develops visualizations that contribute to the design of more efficient processes and products.
Partners: Siemens Healthineers
Topics: Medical Technology, Interaction, Hybrid work environment, Hygiene, Security, and UX Research
Key Actors: Medical Staff, Patients, Cardiologists, Radiologists, and Techs
Outputs: UX-Concept, UX Flow, and Process Visualizations
Timespan: April 2021 – September 2024
Process Analyses in Hospitals
Project
Inclusive Health
Open
We are committed to developing inclusive healthcare products and processes that meet the specific needs of FLINTA* people. Through extensive research and close collaboration, we design healthcare that focuses on the well-being of all patients.
Topics: Medical Technology, Diversity, Feminism, Health, and UX Research
Key Actors: Patients, FLINTA*, and Medical Staff
Outputs: Idea Cluster and Research Collection
Inclusive Health
Project
Upskilling instead of Deskilling
Open
At a hackathon, we developed the concept of the AI-based app Skilly, which supports junior doctors in their day-to-day clinical work by providing personalized, guideline-based answers to case-related questions. In this way, Skilly promotes efficient learning directly at the workplace and helps to deepen knowledge in a practical way.
Topics: Artificial Intelligence, Health, Education, and New Work
Key Actors: Junior Doctors
Outputs: Product Vision, UX-Concept, and UX Flow
Event: Healthcare Hackathon in Berlin (UKSH)
Timespan: May 2024
Upskilling instead of Deskilling

We develop suitable methods tailored to your needs for each project. Here you will find a small selection:

Methods

An in-depth interview is a qualitative research method in which researcher gains in-depth insights into participant’s individual experiences, opinions and perspectives. In contrast to standardized questions, the focus is on an open exchange which allows to delve deeper into individual needs, emotions and motivations. We use this method to explore unique perspectives that may not be as accessible through other research methods.

A co-creation workshop is a collaborative event where stakeholders, often including both users and designers, come together to jointly generate ideas, solutions, or products. Through interactive sessions and group activities, participants offer their expertise and unique perspectives to create innovative and holistic solutions.

Stakeholder analysis is a set of methods for identifying, analysing and visualising the various players (stakeholders) involved in a particular project, company or initiative. The aim is to develop a comprehensive understanding of the interest groups and to clarify their relationships with each other as well as their potential influence. The method typically involves creating a graphical representation, often in the form of a map or matrix, on which the different stakeholders are placed according to their importance, interests and influence.

Methods

0 von 3

: An in-depth interview is a qualitative research method in which researcher gains in-depth insights into participant’s individual experiences, opinions and perspectives. In contrast to standardized questions, the focus is on an open exchange which allows to delve deeper into individual needs, emotions and motivations. We use this method to explore unique perspectives that may not be as accessible through other research methods.
: A co-creation workshop is a collaborative event where stakeholders, often including both users and designers, come together to jointly generate ideas, solutions, or products. Through interactive sessions and group activities, participants offer their expertise and unique perspectives to create innovative and holistic solutions.
: Stakeholder analysis is a set of methods for identifying, analysing and visualising the various players (stakeholders) involved in a particular project, company or initiative. The aim is to develop a comprehensive understanding of the interest groups and to clarify their relationships with each other as well as their potential influence. The method typically involves creating a graphical representation, often in the form of a map or matrix, on which the different stakeholders are placed according to their importance, interests and influence.

Cooperations and clients

Feel free to contact us with any questions or specific concerns – we are happy to assist you and create a personalized roadmap for you.

Your contact:

Anne Wohlauf (she/her)

anne@kite.design

Anne is responsible for everything related to HR and has been ensuring the realization of upcoming projects and the strategic development of the company since the beginning. With her skills in implementing user interfaces, digital products at KITE can be realized with high quality, and the associated responsibility for quality assurance and aesthetics. She has been working on research and freelance projects since 2008, in which she explores possible futures of human-machine interaction. Depending on the scenario, context, resources, and user group, the studied interface designer proposes appropriate concepts and technologies for implementation - whether it's a "classic" graphical user interface, augmented reality, control via gestures, voice, gaze, or the use of machine learning principles. In doing so, she builds on the knowledge of those involved, and existing structures, as well as established rituals and best practices in the respective and related industries. She has so far planned and executed projects in the areas of digital education, health, e-governance, living, industrial manufacturing processes, and communication technologies.

Introduction

Selected Projects

User Experience for Medical TechnologyOpen

Process Analyses in HospitalsOpen

Inclusive HealthOpen

Upskilling instead of DeskillingOpen

Methods

Methods

Cooperations and clients

And now?

Your contact:

Anne Wohlauf (she/her)

User Experience for Medical Technology
Open

Process Analyses in Hospitals
Open

Inclusive Health
Open

Upskilling instead of Deskilling
Open